I think the Cerato is a fairly good looking car. It's a decent sized hatch with smooth lines and the intense design of the front bumper makes it stand out, but I do think it's a bit transformer-y looking. The front was actually designed to match the new Kia logo, and the angular headlights tie it all together, along with the black grille.
Our test vehicle has the 'Clear White' paint finish, which is very sleek, but it is the most basic colour available (and the only one that doesn't come at an extra cost). When you look at the side of the car, it resembles a few other hatches on the road, but it's the wheels that let the side profile down. The 16-inch steel rims (with plastic hub caps) make the Cerato S look quite cheap, but every other Cerato gets sportier looking alloys.
Inside, the base model has a simple design but the car feels very spacious and still quite modern. There is quite a lot of plastic, though, and there isn't much to break it up in terms of fancy add-ons, but everything is easy to operate and quite intuitive in its layout which means you can easily access what you need while you're driving.