Watch out, Ford F-150 Lightning! Ram 1500 Revolution electric ute revealed

Ram has finally revealed a full concept version of the Ram 1500 Revolution, an electric version of the Ram 1500 large pick-up with production intent.

While technical details for the Ram 1500 Revolution are sparse for now, the electric concept revealed at the 2023 Consumer Electronics Show (CES) in Las Vegas is the first proper look at the brand’s plans going forward into the electric era.

The main technical headline the brand has confirmed is the Revolution features an 800-volt system that allows super-fast charging at up to 350kW, which the brand claims adds up to 161km of range in just 10 minutes of charging.

Primarily, the Revolution is a visual representation of the brand’s plans.

Ram CEO Mike Koval Jr said the Revolution concept is the brand’s statement of intention to “push past what competitors are offering” in terms of electric utes or pickups.

“The Ram 1500 Revolution BEV Concept is our clearest signal yet that we’re on the precipice of something extraordinary at Ram and points directly to where we’re going on our electrified journey,” he said.

The Ram 1500 Revolution’s main design flair is seen in the electric badge, centred between the LED ‘fork’ headlights and featuring light animations.

It also features a side profile free of a B-pillar, which adds to what the brand is calling its ‘ultra-modern’ design, including a cabin that is accessed through saloon doors.

Thanks to its “significantly more spacious interior and greater cabin length”, the Ram 1500 Revolution also features a third row of seats positioned behind the second row as jump seats.

While the concept isn’t necessarily a direct look at the electric version of the 1500 the brand plans to produce from 2024 onwards, it’s a step closer to an electric version of the full-sized ute that continues to gain popularity here in Australia.

It’s unlikely Australia will see the electric version immediately, however, as local right-hand-drive versions are remanufactured by Walkinshaw in Melbourne.

Mr Koval Jr recently said that past the 1500 going electric, focus would shift to the mid-size ute market. When that happens, Australia could later see the introduction of a Ram product to tackle the Ford Ranger and Toyota HiLux.

"We've always said we know that on a global basis, probably the biggest area, the biggest white space opportunity for our brand to grow, has been the mid-size pick-up," he recently told Automotive News Canada.